Modash

Influencer marketing analytics platform
Last updated:
January 28, 2026
Company details
HQ
HEADCOUNT
100-499
ORG TYPE
Startup
SECTOR
Technology & Digital
About the company
Modash builds influencer marketing software for Shopify brands, covering creator discovery, campaign management, tracking, and payments. The platform positions itself as “not an agency” and “not a marketplace”, more like an operating system for running influencer programs. Modash was founded in 2018 and operates as an Estonian company (Modash OÜ). Public company pages describe the team as remote-first, with customers ranging from fast-growing ecommerce brands to larger names.
Locations and presence
Modash lists Tallinn as the headquarters and keeps an office there for locals who want it. The company also lists a Toronto address and describes the team as spread across Europe with remote-first defaults.
Palpable Score
48.7
/ 100
Modash looks organised and thoughtful about candidate experience for experienced hires, especially in engineering, with clear expectations and practical interviews. The weak spot is entry-level access: Modash publicly states the company does not hire junior employees, and public evidence on junior progression is limited.
Pillar 1: Early-career access

Score

3.0
/ 20
  • The company publicly states “We don’t hire junior employees” when describing the remote-first setup and expectations.
  • Modash’s visible open roles lean senior and specialist, with examples like Senior Product Engineer and Senior Backend Engineer, plus experienced customer success roles for an API product.
  • The company does not publicly show a steady stream of intern, graduate, trainee, or “0–2 years” roles, which makes the entry door hard to find for new grads.
Pillar 2: Hiring fairness and transparency

Score

14.2
/ 20
  • The company publishes a step-by-step engineering interview outline (recruiter chat, coding, system design, CEO conversation, references), which helps candidates prepare and judge fit.
  • Modash frames technical evaluation around practical, job-like tasks rather than puzzle-style questions, and shares the structure and timings of the live coding segment.
  • The company has mixed public interview feedback, including at least one detailed account of mismatched expectations between recruiter messaging and interviewer evaluation, which pulls the score down from “excellent”.
Pillar 3: Learning and support

Score

10.1
/ 20
  • The company describes a remote-first environment built around async communication, public Slack channels, written recaps, and boundary-setting guidance that can help new joiners ramp without guesswork.
  • Modash explicitly links the culture to high independence from day one and says the company does not hire junior employees, which limits evidence of structured coaching for true early-career starters.
  • The company’s Account Executive role page promises sales training and paid learning (courses, books, conferences), but the support signals are uneven across functions in public materials.
Pillar 4: Pay fairness and stability

Score

11.4
/ 20
  • The company does not consistently publish salary ranges in publicly visible role pages, which makes it harder for early-career candidates to sanity-check pay before investing time.
  • Modash has some public compensation signals through salary reports for roles like Sales Associate, Account Executive, and Senior Product Engineer, plus reviews mentioning pay “above the market”.
  • The company’s public employee commentary includes concerns about lack of structure and employee support, which can translate into unpredictable workload for early-career hires even when pay is decent.
Pillar 5: Early-career outcomes

Score

10.0
/ 20
  • The company has at least one public employee review describing regular useful feedback and long tenure (“more than 3 years”), which is a positive retention and growth signal.
  • Modash also has public employee commentary describing poor leadership and weak people support, suggesting outcomes vary sharply by team and manager.
  • The company’s LinkedIn employee count and ongoing hiring indicate a stable operating base, but Modash does not publish clear early-career promotion or 12–24 month progression data.
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