Amazon Digital Marketing, across Zappos and Shopbop, is looking for a Paid Social Coordinator to manage the execution of our day to day paid social programs. This role will support our Manager, Paid Social in developing briefs for influencer content, oversee the content delivery and preview approvals, as well as partner with our Digital Marketing Associate on creative briefing requests. The successful candidate will have strong organization, and cross-functional partnership skills to help scale our paid social content and performance programs.
• Work under the Manager Paid Social and cross-functionally with creative, influencer, and site merchandising teams to incorporate the business vision into paid social programs
• Review incoming deliverables from creative briefs to ensure all content is accurate and tracked
• Manage communication with agency partners for launching of campaigns as well as ongoing monitoring to drive performance
• Support Manager, Paid Social in building brief requests for influencer content around seasonal campaigns
• Build one sheeter of new tests we are running, as well as post campaign recaps
• Manage campaign tracker ensuring this is up to date, and executing campaigns on time
• Help to define and provide creative specification best practices and needs
• Contribute to other team projects and initiatives, remaining flexible and willingness to support opportunities to drive the business
- Bachelor's degree
- 1-2 years of performance or brand social marketing
- Strong organizational skills and work ethic
- Familiarity with paid social (FB/IG/Pinterest/TikTok) platforms and at least one of the following tools: Facebook Ads Manager, Pinterest Business, and TikTok for Business
- Knowledge of analytical tools
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
