Contentful

Empowering digital experiences with composable content
Last updated:
January 6, 2026
Company details
HQ
London, UK
HEADCOUNT
500-999
ORG TYPE
Startup
SECTOR
Media & Comms
About the company
Contentful sells a digital experience platform used by companies that need to manage and deliver content across websites, apps, and other channels. The company is best known for a headless CMS approach that lets teams model content once and ship it to many places via APIs. Contentful also markets native AI capabilities for personalization and experimentation. Customers include enterprise and fast-growing teams that want more flexible content operations than traditional CMS tools.
Locations and presence
Contentful lists hubs including Berlin, Denver, London, New York, San Francisco, Dublin, and Sydney, with additional distributed hiring across regions. Contentful also describes flexible work options across remote, hybrid, and hub-based setups.
Palpable Score
67.6
/ 100
Contentful offers credible early-career entry points in commercial functions and some “associate” roles, plus tangible learning support through training and education budgets. Pay transparency is strong in some US postings and benefits look stable, but the visible volume of true entry-level roles is limited and public signals on progression are mixed.
Pillar 1: Early-career access

Score

12.5
/ 20
  • The company has advertised a structured 12-month placement role with two rotations across commercial and marketing work, which is a clear early-career doorway.
  • Contentful posts Business Development Representative roles framed as a starting point for a sales career, including language aimed at people transitioning into tech sales.
  • The company lists “Associate” roles explicitly described as junior-to-mid level, which broadens access beyond senior-only hiring even when there is no named graduate scheme.

Pillar 2: Hiring fairness and transparency

Score

13.8
/ 20
  • The company publicly describes inclusive hiring practices that include structured evaluation tools like standardized scorecards and an internal inclusive hiring guide.
  • Contentful interview feedback from candidates commonly describes multi-stage loops (recruiter screen, hiring manager, peer interviews, and panel-style steps), which signals a consistent structure even when roles vary.
  • The company sometimes labels roles as speculative pipelines with no immediate opening, which is transparent about availability but can still create an uncertain candidate experience.

Pillar 3: Learning and support

Score

14.5
/ 20
  • The company lists recurring learning support such as annual learning budgets, workshops, and learning and development benefits rather than relying on ad hoc training.
  • Contentful’s early-career sales roles explicitly reference an internal training program with hands-on skill development, which is practical support for people new to the function.
  • The company has employee feedback describing organized onboarding materials and frequent check-ins, suggesting juniors are not left to self-serve from day one.

Pillar 4: Pay fairness and stability

Score

15.0
/ 20
  • The company includes explicit salary ranges in some US job postings and explains how offers are set, which supports fairer negotiation for early-career applicants who have less leverage.
  • Contentful roles commonly list stable full-time benefits such as equity, paid time off, parental leave, healthcare coverage (region-dependent), and equipment or stipend support.
  • The company has third-party compensation reporting that gives candidates an external benchmark, but this does not replace consistent pay-range posting across all locations and entry-level roles.

Pillar 5: Early-career outcomes

Score

11.8
/ 20
  • The company receives employee feedback pointing to growth opportunities and lateral moves, which is a positive outcome signal when early-career hires need internal mobility.
  • Contentful also has employee feedback raising concerns about unclear career paths or management quality, which can limit progression for juniors who need structure and coaching.
  • The company does not publish early-career outcome metrics like intern-to-offer rates, promotion timelines, or early-tenure retention, which limits confidence in consistent junior progression.

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