Job Description
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Are you passionate about turning data into meaningful insights that shape strategic decisions?
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Join our dynamic team at L&G Retail as a Customer Value Analyst, where you'll leverage data analytics and statistical modelling to assess strategy value, customer engagement, and conversion metrics.
This is a fantastic opportunity to make a real impact in a collaborative, forward-thinking environment.
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What you'll be doing:
- Developing customer and prospect knowledge to drive actionable insights
- Leading testing programmes to quantify and isolate strategic benefits
- Applying segmentation and modelling techniques to unlock customer value
- Delivering end-to-end customer insight including capturing requests from internal customers, planning analysis, data manipulation and analysis, generating insights and delivering back to stakeholders
- Supporting business initiatives through advanced analytical techniques
- Partnering with colleagues and the Data Analytics Manager to embed and link insights from different projects, in order to drive profitable growth and decision-making
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Qualifications
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Who we're looking for:
- You'll be well versed in the use of statistical testing approaches and isolation of commercial incremental benefit across business or marketing functions
- You should also have experience in developing predictive models and their application to performance
- Experience in working with colleagues across all seniority levels
- Good SQL knowledge
- Experience with Dataiku, Python or similar analysis tools
- Degree level or equivalent in Mathematics, Statistics, Economics, Psychology, Behavioural Economics or Data Science would be a huge plus
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Transferring knowledge to colleagues and maintaining standards of output
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