Description

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Asset Management and Coordination:

- Act as the primary liaison between the marketing and other teams to collect, organize, and manage creative assets for organic social maintenance, paid ads and other campaigns.

- Ensure timely delivery of assets and maintain clear communication to resolve any issues or delays.

Process Improvement:

- Collaborate with the Business Affairs (BA) team to streamline review and approval processes, ensuring efficiency and alignment with project timelines.

- Identify bottlenecks in procedures and recommend actionable improvements.

- Maintain campaign trackers for cross functional teams’ records.

Market Research and Insights:

- Monitor and analyze consumer behaviors, trends, and preferences in gaming, tech, and related industries.

- Share insightful observations with the marketing team to guide campaign strategies and content development.

- Stay updated on market developments and competitor activities to inform decision-making.

Campaign Support:

- Assist in executing marketing campaigns, including preparing for campaign plan, consolidating reports, coordinating with vendors and tracking campaign performance metrics.

- Support the team in creating and optimizing content for various platforms, including social media, email, and websites.

Administrative Tasks:

- Provide general administrative support to the marketing team, including scheduling meetings, preparing presentations, and maintaining records.

- Contribute to brainstorming sessions and team discussions with creative ideas and strategic insights.

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Minimum Qualifications

• Deeply immersed around Apple products, services and cultures.
• Strong grasp of English both in speaking and writing. Mandarin written and verbal language ability a must.
• Data analysis ability and be adept in using Numbers/Excel, Keynote and other tools
• Well-developed communication skills to build and maintain strong relationships across internal teams and external partners
• Sharp and intuitive reactions to gaming and tech industries from perspectives of Gen-Z/Gen-Alpha consumers
• Self-starting, self-motivated, self-directed, and self-sufficient

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Preferred Qualifications

• Experienced internship in international corporations as Apple
• Strong willingness/interest to investigate into the details
• Degree in Marketing, Advertising, Communications or other related field of study or equivalent experience preferred

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